[{"values":[{"value":"Português do Brasil-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese Simplified","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"},{"value":"Deutsch-German","languageCode":"de-de","link":"javascript:void(0);"}],"label":"BR","default":"pt-br"},{"values":[{"value":"Português do Brasil-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese Simplified","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"},{"value":"Deutsch-German","languageCode":"de-de","link":"javascript:void(0);"}],"label":"JP","default":"ja-jp"},{"values":[{"value":"Português do Brasil-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese Simplified","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"},{"value":"Deutsch-German","languageCode":"de-de","link":"javascript:void(0);"}],"label":"CN","default":"zh-cn"},{"values":[{"value":"Português do Brasil-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese Simplified","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"},{"value":"Deutsch-German","languageCode":"de-de","link":"javascript:void(0);"}],"label":"US","default":"en-us"},{"values":[{"value":"Português do Brasil-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese Simplified","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"},{"value":"Deutsch-German","languageCode":"de-de","link":"javascript:void(0);"}],"label":"KR","default":"ko-kr"},{"values":[{"value":"Português do Brasil-Portuguese","languageCode":"pt-br","link":"javascript:void(0);"},{"value":"日本語-Japanese","languageCode":"ja-jp","link":"javascript:void(0);"},{"value":"中文-Chinese Simplified","languageCode":"zh-cn","link":"javascript:void(0);"},{"value":"English","languageCode":"en-us","link":"javascript:void(0);"},{"value":"한국어-Korean","languageCode":"ko-kr","link":"javascript:void(0);"},{"value":"Deutsch-German","languageCode":"de-de","link":"javascript:void(0);"}],"label":"DE","default":"de-de"}]
true

Shampoo

Mom brushing daughter’s hair on bed

Specialized Solutions for High-Performing Shampoos

No two people have exactly the same hair care needs. And no two markets are alike when it comes to what shampoo consumers seek.

That’s why Dow offers a broad portfolio of specialized, highly functional ingredients that deliver the soft, luxurious feel consumers look for in shampoo. Our innovative formulations help you create targeted, customized shampoo products to meet diverse market trends and consumer demands – from moisturizing, shine and age-defying hair repair to targeted conditioning, improved softness and reduced flyaway benefits.

Discover ACULYN™ Excel

ACULYN™ Rheology Modifiers can help enhance texture, provide suspension, adjust flow properties and stabilize as well as thicken formulations in a variety of applications.

Hair Cleansing and Conditioning Application Guide
Explore our organic solutions for hair cleansing and conditioning.